BLUE AND RED MAKE PURPLE: A Musical Journey with Grammy-winning Children’s Artist, Jennifer Gasoi

NEW RELEASE

BLUE AND RED MAKE PURPLE

A Musical Journey with Jennifer Gasoi
Illustrated by Steve Adams

Available on October 1, 2016 from The Secret Mountain

Blue and Red Make Purple

This new book with CD offers young listeners a musical journey through the different colors of Jennifer Gasoi’s multi-layered and playful music. The colorful picture book, featuring original illustrations by Steve Adams, highlight the history, instruments and unique characteristics of each musical genre along with listening suggestions accompanying each song. Along the way, Gasoi offers readers a chance to create their own sounds, and discover more about the songwriting process itself.  Full lyrics are also included in this delightful music-forward title.

The accompanying CD features 12 original songs that meld styles ranging from bluegrass to Dixieland swing, folk to calypso to Cajun and klezmer.

Featured is Gasoi’s GRAMMY Award winning hit “Throw a Penny in the Wishing Well,” and traveling tunes like “Little Blue Car” and “Goin’ on a Trip,” all of them with a positive message underscored in “Bright Side of Life.” Gasoi hopes that readers will be inspired to “express themselves, tap into their own mastery, and embrace their unique gifts.”

Jennifer Gasoi is a GRAMMY and Parents’ Choice Gold Award winner. She is one of Canada’s most acclaimed children’s performers and recording artists, offering upbeat, intelligent jazz and world beat influenced original music with all-ages appeal. In addition to her frequent sold-out performances throughout Canada, the Vancouver-born singer-songwriter has garnered fans at her concerts in the United States, Brazil, Israel, Singapore, India, the U.K. and Japan. Steve Adams has collaborated with many publications over the years, such as The Wall Street Journal, Harvard Business Review and The Globe & Mail. He has also illustrated several books for children, including the award-winning picture book “The Boy Who Grew Flowers” (Barefoot Books). Both live in Montreal.

The Secret Mountain, celebrating 15 years of publishing music-forward children’s storybooks, has released popular titles focusing on classical music, including Amazing Water, Listen to the Birds, Simply Fantastic (all three by Ana Gerhard) and Sleep Softly. The extensive catalogue of award-winning storybook-music CD titles for children includes It’s Raining Cats and Dogs, Songs from the Baobob (African Lullabies), Dreams Are Made for Children (Classic Jazz Lullabies), A Duck in New York City by singer-songwriter Connie Kaldor and Tomorrow is a Chance To Start Over (Hilary Grist). The publishing house also has an impressive enhanced ebook list.

BLUE AND RED MAKE PURPLE by Jennifer Gasoi; illustrations by Steve Adams / Children’s Picture Book with Music CD (12 tracks, 34 minutes) / Hardcover, 44 pages, 8″ x 8 / Ages 5 to 8 / ISBN: 978-2-924217-79-5 / $22.95 CDN / Distributed by Independent Publishers Group represented in Canada by The Manda Group

Review Copies and Media Enquiries

Ruth JosephThe Secret Mountain logo
Tel: 514.804.4379
ruth@thesecretmountain.com
http://www.thesecretmountain.com

 

Black Canadian Awards 2014 Event Announces Anslem Douglas Among Top 6 Nominees Best Caribbean Style Artist

Anslem Douglas Project A.D.CONGRATULATIONS TO ANSLEM DOUGLAS!
FINAL VOTING WILL RUN FEBRUARY 13 – 26!

Anslem Douglas, songwriter of the internationally-acclaimed and Grammy Award-winning hit “Who Let The Dogs Out?,” has placed in the top six list of nominees, alongside AMMOYE, JAHSMIN DALEY, SHALLI, SOCA EMPEROR and MS PAIGE for Best Caribbean Style Artist at the upcoming BLACK CANADIAN AWARDS 2014 Event. Other award nominees include JULLY BLACK, K’NAAN, SAIDAH BABA TALIBAH, and KARDINAL OFFISHALL. Stay tuned for more information on the awards and the new website launch on February 1st. 

For current information please visit www.anslemmusic.com /www.BlackCanadians.com

Who hasn’t heard of the 2000 massive internationally-acclaimed hit and Grammy Award-winning single “Who Let The Dogs Out?” Sure it was made famous by the Baha Men (a band that utilized a popular style of Bahamian music called Junkanoo), but did you know it was written and recorded two years before, in the very exciting and traditional soca style by Trinidadian-born and now Toronto-based singer-songwriter Anslem Douglas? It was originally, affectionately called “Doggie” and here is the link http://www.youtube.com/watch?v=O27fagObxaM to that first recording, which was a huge hit in the Caribbean initially – and which is very different from the version that most of us know. The covered version was a chart success in many countries, and also became a popular song at U.S. sporting events and was featured in the 2009 hit comedy The Hangover.

The Black Canadian Awards ceremony is an event that reflects a commitment to showcasing and celebrating achievements of Black Canadian professionals, artists, trailblazers and leaders within the community. The organization has received more than 20,000 total nomination votes over the past eight months.

The Black Canadian Awards will be hosted in Toronto on March 1st, 2014 at the prestigious Queen Elizabeth Theatre, with more than1,000 people in attendance. Volunteering, affiliations and sponsorship opportunities are available.

For more information, photos, mp3s, advance CD copies, interviews, please contact:

Beverly Kreller
SPEAK Music
www.speak-music.com
bev@speak-music.com
416-922-3620

Twitter: @SPEAKMusicPR
Facebook: www.facebook.com/beverly.kreller

What Many Musicians Don’t Realize About Social Media Marketing

Galway Street MusicianI’ve been working as a social media manager for musicians under the business name Scully Love Promo for almost seven years and I absolutely love working with them because music has always been a great passion of mine.  I’ve worked with everyone from local musicians who create music as a hobby to Juno and Grammy winning artists.  Over the years I’ve morphed from super fan girl who listened to music constantly in my spare time into a self-employed person who doesn’t have a lot of time left at the end of the day to actually discover or listen to new music online, let alone the artists I’m already a fan of. So I suspect that most people’s computer time is also extremely limited and therefore it’s extremely important that as a musician with an online presence, you don’t take your audience for granted.

Social media has completely changed the life of working musicians and has forced them to get on board with it whether they like it or not.  Most independent touring musicians don’t have time to write new music, record, produce, market and tour it themselves without a team of individuals in place to help them.  They need a manager or booking agent, a publicist, a grant writer, a social media manager…you get the picture.  It takes a village to create a successful touring musician!

Social media has also completely demolished the barrier that used to exist between an artist and their fans.  It used to be that all they had to do was make records, give interviews to the press and perform live in concert, while their agents or labels took care of their marketing. Not anymore.  The music industry has changed drastically, and now most artists have to do everything for themselves and the most important thing that needs to be addressed is the relationship they have with their fans.  Without fans, they have nothing.

I’m sure most of us have LIKED the Facebook page of at least a few musicians, singers or bands since we’ve been on Facebook and some of us have liked hundreds if not thousands of them. If you actually want to Ann Vriend Singer-SongwriterSEE the posts from your favourite artist’s Facebook page, as soon as you LIKE it, click on Get Notifications and add that page to an Interest list. You can call the list whatever you like but it will help you to filter your News Feed so that you’ll see those pages’ posts that you’re interested in when you’re ready to look.

Most musicians that I work with are wonderful at posting their own content regularly on their Facebook page and they even know how important it is to post different kinds of content, including lots of photos, videos, text-based updates, questions, links, events, etc.  Many of them are very good at having conversations with their fans and answer their comments and emails in a timely fashion.  However, quite a few aren’t so good at it. Some don’t even really want to look at their Facebook pages, or their YouTube inboxes, nor give a damn about how Twitter really works, even though they know they’re important marketing tools and that having a lot of likes, followers and views (which translates to fans) is important.  They think having a social media manager to take care of their sites for them should be enough, but it’s not. There is no substitute that is acceptable to the fans of that artist.  They want to communicate directly with the artist!  The social media manager should be there to help them post content in a timely fashion, let them know when they have messages and comments, organize lists, run ad campaigns, delete spam, monitor analytics, etc., but they should not be the ones talking to the fans.

When it comes to social media marketing, I’ve found that many musicians that I’ve worked with who have been around for a while fail to understand the need for or importance of not only being consistent and posting regularly on Facebook, Twitter and YouTube, but also sharing other people’s content.  They think their social media marketing should be all about them, and that’s just not the case.  We’re all here to help each other and the more that musicians show their generosity of spirit by allowing their fans to know about who they like and support by sharing their content, the better it is for everyone.  If you’re not a household name and you don’t have a ton of cash to spend on a super professional and expensive marketing team, you need help, and that means that you need to be willing to help others as well.  That’s how it works.  That’s why we LIKE other people’s pages AS our page, so that we can use Facebook AS our page and scan through the News Feed to find other people’s content that we can share to help them.  That’s why we retweet other people’s content and comment on other people’s videos.

Musicians are special.  They are important.  What the talented ones bring to the world makes it a better place to live in.  But they’re not more important than the people who spend their surplus cash on buying their CDs or digital downloads and tickets to their concerts.  Musicians and their fans are a team and should treat each other with thoughtfulness and respect at all times, because without fans, you may be a musician, but you’ll be a lonely player performing for yourself in your bedroom.

 

Updated February 10, 2015